Brand Profile

Your virtual store window.

 

Building your Profile

Each Brand has two parts to their online virtual showroom:

  1. Brand Profile – Your own personal, perfect store window, with your order and payment terms included.

  2. Brand Collection –Your beautiful wholesale trade show booth. 

Your Brand Profile is public-facing, seen by anyone browsing The Marketplace, and your Brand Collection is concealed within The Marketplace, and only available upon login for view by vetted, authenticated, pre-registered buyers with Buyer Profiles. The Terms are also hidden from the Public and only available to logged in Buyers.

You’ll want to tend to your pages as you would a garden, making sure right before launch — as well as periodically throughout the season — that everything is up-to-date, accurate, and looking as beautiful as possible! Below, we’ve outlined how best to proceed with building your Brand Profile page. 

 

Brand Profile and Collection Examples

 
 

What You Need

Brands are encouraged to gather and prepare the below elements prior to onboarding in order to ensure a quick setup. After onboarding, our team will check each Brand Profile storefront for the following items.

  • You are able to upload up to 6 photos or videos to highlight products and your brand. These should showcase your best, most compelling products, front and center and can link to products within your Shoppe Online Collection.

    We recommend square sized images under 5MB in JPG or PNG format. Your videos should be under 20MB in MP4 format. If you would like to use your Wistia video, you can paste the embed code for your video in the edit screen.

  • Please write two to three sentences about your brand. Think of this as your elevator pitch; a concise boilerplate meant to quickly engage viewers! No crazy formatting, just quick, clear copy that gives a crisp overview of who you are, and what your brand is about.

  • Minimum Opening Order Amount
    This is the minimum dollar amount that a buyer must spend to place an order. While the buyer is shopping and adding items to their cart, the shopping cart will tell them how much more they need to add to meet this minimum requirement. We do not have the ability to list a minimum piece order at this time. If you have a minimum piece order, we recommend listing that in the Terms box on this page.

    Please note that the Minimum Order amount will alert buyers when they have not reached that amount but will NOT keep them from placing an order.

    Minimum Reorder Amount
    You may list a lower reorder amount for existing clients. This amount is in US dollars.

    Payment
    Please list your preferred payment terms here (e.g. credit card, Net 30, Paypal) and if you require any deposits.

    Ship Time
    Please list your average ship time here.

    Shipping
    Please list your shipping costs and preferred shipping method here (e.g. USPS, UPS Ground, FedEx)

    Returns
    Please list your return policy here (e.g. 14 days window, no returns allowed, buyer pays for return shipping)

  • You will be able to link to your online lookbook. Please make sure to include “https://” in the URL link to your PDF Lookbook (hosted somewhere such as Dropbox). Because your lookbook will live on a public-facing Brand Profile, do not include any pricing information.

    If you do not have a lookbook, simply create an image-heavy PDF to load in PPT, Keynote, Photoshop, Illustrator, or similar! 

  • You will need to enter https:// in front of both links prior to copying and pasting them in.

 

Click on the edit button to begin editing your profile

Editing Your Profile

Brands are encouraged to gather and prepare the above elements prior to onboarding in order to ensure a quick setup. After onboarding, our team will check each storefront for a completed profile page and uploaded collection. 

You may edit any part of your Profile Page and Collection, anytime prior, during, and after the season's Launch Week. 

In order to edit your profile, click the “EDIT” button in the top left corner of the screen.

Make sure to click the “SAVE” button in the same location once you have finished editing.

 

Please watch the video tutorial below for instructions on how to complete your Brand Profile page.

 

Brand Collection

Please email your product file to hello@shoppeobject.com for review within one month of contracting. If you choose to manually upload products or integrate your Shopify products with Shoppe Online, please do so within one month of contracting.


Please click here for information on how to upload your products.

 

Brand Dashboard & Workdesk

Once logged in, you will see a gray circle with your initials in the upper right corner.  Click on this to access your dashboard.  Within the dashboard you may Sign Out or view your Workdesk. Once you are in your Workdesk, you may do the following:

SO Logo: Click here to return to your Brand Profile page.

Purchase Orders: Click here to view all of your orders including current drafts, confirmed, and fulfilled. Please review the section on Sales & Analytics for additional information on Purchase Orders.

Products: Click here to see a concise list of all of your products including a thumbnail, status, SKU etc.  You may also upload any large (100+ rows) CSV Product Files here, import your products from Shopify, or manually upload products on this page.

Manage Assets: Click here to bulk upload images to create links for your CSV file. You only need to do this if you are not exporting your products from another site or do not have images online that you may link to.

Analytics: Click here for more information on Analytics.

Leads: Click here for more information on profile views and buyer information. You can choose to export the majority of this information to a CSV document.

Vendor Info: Update your address, email, or brand directory image.

Password: Update your password

Payment Methods: Set up your Stripe account or other payment processor to receive payments (Optional).

Integrations: Connect your Shopify Account in order to integrate your products, orders, and inventory.

 

To access your workdesk

 

Brand Directory Image

You can update your Brand Directory Image by going to your “Settings” page (when you log into Shoppe Online and click your initials in the top right-hand corner, “Settings” will be an option in the dropdown menu) . The image should be:

  1. JPEG

  2. Square

  3. A lifestyle image

You should have a Brand Image in place when your Brand Profile assets are due (two weeks after receiving your Welcome Email from Shoppe Object). You can change this image at any time.